Static Blocks are a great way to display banner ads notices or any html content on various pages,
Its also fairly easy to work with.
1) Create the Static Block by going into CMS / Static Block and put your html content there. and give it a unique identifier like ” mybanner” or something like that.
Now if you want to add the banner within an CMS page that you simply need to write the following code to diplay the block there
{{block type="cms/block" block_id="mybanner"}}
However if you want the static block to be a part if your header or left column or the right one then you’ll need to go in an change the respective .phtml file
Say you want the static block on the left column then
Locate the left_col.phtml file it should be at this path
/app/design/frontend/default/default/template/callouts/left_col.phtml
open it up and add the following line where ever you want to display the block
<?php echo $this->getLayout()->createBlock('cms/block')->setBlockId('mybanner')->toHtml() ?>
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